We take you back to the 17th of November 2020. A fresh winters day saw two friends venture over to the idyllic town of Windsor, where our wine journey first began. Simone had been sent a box of wine from his native Italy from the family vineyard that shares the same name. The quality and complexity of the wines appealed to both Simone and Liam. 

After a glass or two, they both decided that there was, in fact, an opportunity to import wine from Italy to the UK on a wholesale distribution basis. Winederful is not about building an empire. It is more about the passion shared by both Simone Ippolito and Liam Wyatt. Working with end consumers and retailer who share this passion is of utmost importance.



"Absolutely fantastic quality wines! A real taste of Italy, brought right here to us in the UK. Ordered more in Jan 2022 for a friend’s birthday. Simone and Liam went out of their way to have the wine delivered in super-quick time so I didn’t miss the occasion. Professional service!"

Caroline Maresca

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